Nextrend Prosperity

Discovering tomorrow’s areas of sustainable growth

Through constantly examining and analysing the global business landscape Markiewicz & Co. Nextrend Prosperity is focused on understanding how success can be achieved in a changing world, and on identifying new opportunities for investment and sustainable long-term growth.

The power of emerging markets

In many developed markets, the global financial crisis has brought about an age of austerity, characterised by a sharp reduction in consumption. At the same time, it has accentuated the importance and power of emerging markets, whose above average population growth and rapidly expanding middle classes are fuelling domestic demand, which in turn is supporting even further economic growth.

This global shift in power has seen some corporations in emerging markets gain recognition as global leaders. Others are on the verge of vigorous growth in the coming years and are set to provide investors with potentially lucrative opportunities. Similarly, growth drivers in these markets will also create profitable possibilities in a number of industries for Western corporations who are able to adopt the right strategy and product positioning.

For a more detailed analysis of this and other Nextrend themes, download the Nextrend brochure.